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a division of UpwardAction LLC

Social Media

social media for lawyers with tasha cooper Through our parent company – Upward Action LLC, LawyersLaunchpad.com offers a suite of social marketing services for lawyers and law firms that build influential online reputations to attract qualified client leads; then convert those client leads to clients.

Every engagement starts with a social media audit. This involves a competitive analysis of similar law firms within and outside of your geographic area as well as your current activity. We use information to develop comparative data in the development of a online reputation management and social marketing strategy that meets the needs of your solo practice, small law firm or large law firm practice group's specific objectives and goals.

Our social media management services include:

  • Online Reputation Management Strategy for Your Personal Brand. Once we’ve assessed your personal goals and objectives, we will highlight specific business development opportunities that you can attract and nurture via social marketing. Well also recommend specific actions to leverage the power of social marketing sites such as Facebook, Twitter and LinkedIn for professional (and personal) success.
  • Social Marketing Implementation for Solo Practitioners, Small Law Firms and Practice Groups within Large Firms. We will work with you (or your staff) to develop social marketing strategies that will maximize the impact social marketing program based on your budget, resources and time availability. This may include specific strategies for social platforms like LinkedIn, Quora, Twitter, JD Supra, Slideshare, Scribd, Docstoc as well as email management tools like Infusionsoft, Constant Contact, Mailchimp or Aweber.
  • Social Media Management & Monitoring Software Recommendations. Based on the needs of your solo law practice, small law firm or large law firm practice area, we will help you maximize your online marketing programs by determining which social media marketing tools will help you most effectively update, manage, track and monitor your social engagement. The right social marketing tools for your business will help you exponentially increase the impact of your efforts. We'll help you select and integrate the right tools into your law business; and, we'll teach you and your staff how to use them.
  • Social Network Management. Our team will work with you to identify the social networks that your ideal clients use most often when online and identify what they are doing when they are on these sites. We will then work with you to develop a “compelling content program” to increase your influence, impact and ultimately income by providing information your ideal clients are in search of, when they are in search of it. If you need help implementing the program, we've got you covered.


Interested in learning more about any of these services? Let's talk.

Call us at (800) 753-6576.