Social Media ROI: What’s the real benefit for lawyers?
I'm working on my “Buzz Your Magnetic Brand with Social Media” training for CEOs of mid-sized companies in New Jersey and came across a video that is not only great for my presentation, it's also fantastic for fellow lawyerpreneurs. This video clearly supports the Social Media case for CEOs who run product based companies. It is also informative for laywerspreneurs running law businesses or other service-based businesses.
Social media has many profitable benefits for lawyerpreneurs of which a key benefit is the ability to speak to the heart of your “ideal client” in mass! Another key benefit for lawyerpreneurs is the ability to showcase your expertise while creating a platform for greater client conversion. Powerful stuff! Check it out the video and let's discuss. I'd love to hear your thoughts.
Expect the BEST!
~ Tasha “TC” Cooper
Tasha (TC) Cooper, Esq. is the founder of the LawyersLaunchpad™ – an online education and training portal for lawyers – and president of UpwardAction® – an online reputation management and social marketing consultancy. She is also a social media lawyer.
As a social media early adopter and innovative thinker, TC launched LawyersLaunchpad™ in 2011 and grew to become a recognized leader in the areas of social marketing and online advertising for the legal profession.
TC been engaged by businesses and government agencies that include: National Aeronautics and Space Administration ( NASA), Wall Street Project Economic Summit, Rutgers University, Levin Institute Kauffman and FastTrac Programs and the Maryland Bar Association, and numerous individual attorneys, consultants, and small firms. TC is also a frequent instructor on social media, online reputation management and digital technology topics for the D.C. Bar Association.