7 Steps to Measurable Returns
Successful online marketing doesn’t happen by luck, you have to put in the work to have an online presence that will ensure off-line customers. Whether you’re starting from scratch or hitting a wall for your online marketing, LawyersLaunchpad can help.
In this lesson, LawyersLaunchpad will show you 7 steps to ensure measurable returns. We will teach you how to build a successful online presence and how to implement each of the 7 steps into your current marketing mix. We know that online marketing is an investment of time and we want you to see measurable returns on that investment.
Tasha (TC) Cooper, Esq. is the founder of the LawyersLaunchpad™ – an online education and training portal for lawyers – and president of UpwardAction® – an online reputation management and social marketing consultancy. She is also a social media lawyer.
As a social media early adopter and innovative thinker, TC launched LawyersLaunchpad™ in 2011 and grew to become a recognized leader in the areas of social marketing and online advertising for the legal profession.
TC been engaged by businesses and government agencies that include: National Aeronautics and Space Administration ( NASA), Wall Street Project Economic Summit, Rutgers University, Levin Institute Kauffman and FastTrac Programs and the Maryland Bar Association, and numerous individual attorneys, consultants, and small firms. TC is also a frequent instructor on social media, online reputation management and digital technology topics for the D.C. Bar Association.